Control State News – May 8, 2015

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TOP NEWS

Control State Happenings
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GROWTH BRANDS WINE: GROWING ON THE VINE

Like the larger beverage market, the wine industry was impacted this year – both positively and negatively – by consumers trending toward occasion-based drinking. This year’s Growth Brand winners include stalwart brands able to keep up with shifting wine preferences, as well as newcomers that are expanding the traditional definition of wine.Click here to read more.

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EDUCATION & ENFORCEMENT: TALKING TO STUDENTS

Interactive learning is the basis of a successful drunk-drinking education program created by the West Virginia Alcohol Beverage Control Administration. Now in its fifth year, the DUI Simulator Program buckles participants into the seat of a full-sized driving simulator. Click here to read more.


Product Watch
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TY KU CUCUMBER SAKE
TY KU Sake has introduced the latest addition to its portfolio of premium sakes, TY KU Cucumber Sake. Brewed in the heartland of sake, Nara, Japan, TY KU Cucumber is made from premium Junmai sake infused with all-natural, cucumber for a refreshingly crisp and low calorie flavor.Click here to read more.
NEW MEZAN RUMS
Niche Import Co. has announced the newest edition to their portfolio – Mezan Rum. Mezan rums are unblended and originate from individual islands or countries in the Caribbean. These are vintage rums – discovered in the travels of Mezan’s Cellar Master – and left unsweetened, uncolored and only lightly filtered. Click here to read more.
PALM BAY SELECT RED BLEND
U.S. wine importer Palm Bay International and Italian wine producer Cavit have introduced Select Red Blend, the newest edition to the Cavit Collection family of wines. Made from a combination of international and indigenous grapes, Select Red Blend incorporates the structure of Cabernet Sauvignon, softness of Merlot, fresh fruit of Teroldego and a hint of spice from Syrah. Click here to read more.
NEW 1800 ENCLOSURES
1800 Tequila will be introducing new bottle closures in May, 2015. The new metalized caps on Silver, Coconut and Reposado, and dark wood cap on Añejo, deliver a sleeker, more modern look for the brand, according to the company. Click here to read more.

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SKYY BARCRAFT
SKYY Vodka has launched SKYY Barcraft, a line of cocktail-inspired vodkas that come in three flavors: Watermelon Fresca, Margarita Lime and White Sangria. These 60-proof flavored vodkas deliver a quick, flavorful drink experience that takes the guesswork out of crafting flavorful and sophisticated cocktails at home. Click here to read more.
BLOOD OATH BOURBON
St. Louis-based Luxco announced the launch of its limited release, ultra-premium bourbon series, Blood Oath. This craft bourbon whiskey series will highlight a different variant, or “Pact,” each year. The inaugural Pact, named Blood Oath Pact No. 1, consists of a blend of three Kentucky Straight Bourbon Whiskeys, blended and bottled by hand.Click here to read more.
LANGLEY’S GIN
Langley’s No. 8 blends contains notes of spicy juniper, coriander and citrus, according to a press release. It is made with a blend of eight botanicals, including juniper berries from Macedonia, coriander seeds from Bulgaria, sweet orange peel and sweet lemon peel from Spain, cassia bark from Indonesia, and ground nutmeg from Sri Lanka. Click here to read more.
ROSCATO ROSÉ DOLCE
U.S. wine importer Palm Bay International has announces the arrival of Roscato Rosé Dolce – the newest addition to Roscato’s line of sweet, fizzy wines from northern Italy. The introduction of Rosé Dolce follows the success of Roscato Rosso Dolce and Roscato Bianco Dolce. Click here to read more.

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RAVEN’S LACE WHISKEY
Heaven Hill Brands has announced Raven’s Lace PeachBerry Whiskey, which infuses peach and strawberry flavors with the smoothness of Bourbon whiskey at an approachable 60 proof. Raven’s Lace is intended to appeal to the growing segment of female consumers, for whom traditional whiskey is not necessarily their drink of choice, but are interested in the sweet taste of flavored whiskeys. Click here to read more.
UV SANGRIA
UV Vodka has announced UV Sangria, the first red Sangria-flavored vodka to hit the market, according to the company. UV Sangria has notes of citrus and exotic fruit, and will hit shelves in May. The suggested retail price is $12.99 for a one liter bottle, $11.99 for a 750ml bottle and 99 cents for 50ml bottle.Click here to read more.
PENDLETON WHISKY PATRIOTISM BOTTLE
Hood River Distillers, Inc. has announced a limited edition bottle for Pendleton Whisky that “honors the integrity and patriotism of those who serve, and have served, our country with pride.” A portion of the proceeds from the sale of each Pendleton Whisky limited edition bottle will be donated to the Wrangler National Patriot program. Click here to read more.
ABSOLUT BOTTLE REDESIGN
Absolut vodka has unveiled a redesigned bottle. The new bottle is a transformation of the original, featuring an updated two line logo, a new script, a redesigned medallion, reduced glass weight and a new brand signifier, plus more clearly defined shoulders, straightened neck and body, and a flattened bottom, while also using a reduced glass weight to minimize environmental impact. Click here to read more.

Featured Content
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TRAINING A SCOTCH SALES TEAM

Although dwarfed by the relative size of the Bourbon and Canadian whisky markets, Scotch remains one of the standard bearers of the urban consumerism. Its cachet of uncompromised quality, breadth of expression and dynamic range of flavor keeps Scotch a global heavyweight. Click here to read more.

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TRIP REPORT: BOURBON AND BARRELS IN LOUISVILLE

In March I traveled to Louisville, Kentucky, where I had the chance to learn about Old Forester, Woodford Reserve and some other Brown-Forman brands, as well as tour the company’s headquarters and cooperage. Click here to read more.

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