Latest from » Brand Spotlight
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Spotlight Q&A: Celebrating Heritage and History
Wente Vineyards is the oldest family-owned winery in California, with more than 132 years of history behind the brand. I recently spoke to Carolyn Wente, a fourth-generation winemaker who joined the family business in... Read More »
Earlier Posts
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Spotlight Q&A: A Crafted Cocktail Component
Barrow’s Intense Ginger Liqueur was a hobby before becoming a company. For years, co-owner Josh Morton made liqueurs for dinner parties, before launching the product in 2013 at the... Read More » -
Spotlight QA: Avion Tequila
I recently spoke with Ken Austin, the founder of Tequila Avión, who created the brand after seeing what he called an opportunity in the super-premium tequila market. Austin’s spirit-industry... Read More » -
Patron Dives Into Virtual Reality
The “Art of Patron” experience is designed to allow consumers to visit the company’s distillery without leaving their home city. Using Oculus technology, the new virtual reality tour takes... Read More » -
J. Lohr’s Pinot on the Patio
J. Lohr Vineyards & Wines announced a new sweepstakes running through June 21, inviting entrants to vote daily on photographs showcasing Pinot on the Patio moments. From the press... Read More » -
Spotlight QA: Diageo North American Whiskey
I recently spoke to Yvonne Briese, Diageo’s VP of Marketing for North American Whisky (NAW). From Crown Royal to Piehole to Orphan Barrel, the company’s brands appeal to a... Read More » -
Spotlight QA with Thatchers Cider
The family apple tree is branching out across the pond. Martin Thatcher has overseen the continued success of Thatchers in England as a fourth-generation cider maker (the company was... Read More » -
Strongbow Rolls Out ‘Cider at its Bestest’ Program
Strongbow Hard Cider recently announced details of its Cider at its Bestest program, a fully integrated retail and on-premise promotion. It will include digital media, in-store displays and signage, shopper offers and... Read More » -
He Made the Cut – Now He’s On the Hudson Team
I recently had lunch in Manhattan with Han Shan, Hudson Whiskey’s brand ambassador. He won his position with the distiller through a contest called “Making the Cut,” which sought... Read More » -
M.S. Walker Brands Win at World Spirits Competition
The winners include West Cork 10 Year Single Malt, St. Elder Natural Elderflower Liqueur, and Grand Macnish Black Edition. From the press release: Geneva, Switzerland – December 15,... Read More »
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