Earlier Posts

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  0 July 24, 2015

  Spotlight Q&A: A Crafted Cocktail Component

  Barrow’s Intense Ginger Liqueur was a hobby before becoming a company. For years, co-owner Josh Morton made liqueurs for dinner parties, before launching the product in 2013 at the... Read More »
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  0 May 5, 2015

  Spotlight QA: Avion Tequila

  I recently spoke with Ken Austin, the founder of Tequila Avión, who created the brand after seeing what he called an opportunity in the super-premium tequila market. Austin’s spirit-industry... Read More »
• 0 May 1, 2015

  Patron Dives Into Virtual Reality

  The “Art of Patron” experience is designed to allow consumers to visit the company’s distillery without leaving their home city. Using Oculus technology, the new virtual reality tour takes... Read More »
• 0 May 1, 2015

  J. Lohr’s Pinot on the Patio

  J. Lohr Vineyards & Wines announced a new sweepstakes running through June 21, inviting entrants to vote daily on photographs showcasing Pinot on the Patio moments. From the press... Read More »
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  0 April 3, 2015

  Spotlight QA: Diageo North American Whiskey

  I recently spoke to Yvonne Briese, Diageo’s VP of Marketing for North American Whisky (NAW). From Crown Royal to Piehole to Orphan Barrel, the company’s brands appeal to a... Read More »
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  0 April 3, 2015

  Spotlight QA with Thatchers Cider

  The family apple tree is branching out across the pond. Martin Thatcher has overseen the continued success of Thatchers in England as a fourth-generation cider maker (the company was... Read More »
• 0 January 21, 2015

  Strongbow Rolls Out ‘Cider at its Bestest’ Program

  Strongbow Hard Cider recently announced details of its Cider at its Bestest program, a fully integrated retail and on-premise promotion. It will include digital media, in-store displays and signage, shopper offers and... Read More »
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  0 January 13, 2015

  He Made the Cut – Now He’s On the Hudson Team

  I recently had lunch in Manhattan with Han Shan, Hudson Whiskey’s brand ambassador. He won his position with the distiller through a contest called “Making the Cut,” which sought... Read More »
• 0 January 12, 2015

  M.S. Walker Brands Win at World Spirits Competition

  The winners include West Cork 10 Year Single Malt, St. Elder Natural Elderflower Liqueur, and Grand Macnish Black Edition. From the press release:   Geneva, Switzerland – December 15,... Read More »