Growth Brand Awards
The Growth Brand Awards have recognized successful beverage alcohol brands since 1997. Growth Brands are divided into four categories (Fast Track, Rising Star, Established Growth Brands and Comeback Brands) for wine and spirits. The winners are announced each year in the March/April issue of StateWays.
The winning brands are determined by the Beverage Information & Insights Group, which tracks case sales throughout the year. All awards are given based on sales the prior calendar year. To be eligible, wine and spirit brands must have met the following criteria:
Fast Track: Must have exceeded 100,000 9-liter cases, with double-digit growth in each of the past four years. The brand must also be at least five years old.
Rising Stars: Must be less than five full years old and have exhibited notable growth in the past few years, reaching at least 20,000 9-liter cases.
Established Growth Brands: Must be a top seller, moving a minimum of 400,000 9-liter cases annually. It must also have grown moderately or substantially in each of the past four years.
Comeback Brands: Previous award winners that have rebounded in sales to at least the previous level after a recent decline.
Below are links to the magazine features announcing each year’s winners, as well as coverage of the award receptions held each year as part of the WSWA and NBWA Conventions.
2015 Growth Brand Awards
2014 Growth Brand Awards