Lustau Appoints New Cellar Master

Lustau, a producer of Sherries and Brandies from Jerez, has announced the appointment of Sergio Martínez to succeed Manuel Lozano as Cellar Master and head of Lustau’s winemaking team.

After 13 years working side by side with Lozano, Martinez takes on this role following the recent passing of his mentor, the company says.

For over 10 years Martinez accompanied Lozano on the daily rounds, “chalk and venencia in hand, walking up and down the aisles of the cellar formed by the solera aging casks, analyzing, understanding and caring” for Lustau’s stock, the company says.

With this appointment, Lustau’s goal is to maintain the winemaking line which has met with success in recent years. “Sergio has our full backing to lead the Lustau team. There is nobody better than him to preserve the ‘Lustau style’ and bring fresh air to the project,” states Luis Luengo, Director of Lustau.

Born in San Fernando (Cádiz), Martínez’s childhood and adolescence were spent living between the villages of the Bay of Cádiz.


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