Beer Production Increases Worldwide
New report says this is the 27th year in a row beer production has increased - China is the world's leading beer producer, accounting for nearly 25 percent.
Red Wine: To Chill or Not to Chill?
The wine list at seasonal hotel and restaurant in Montauk, N.Y., includes a special section for its chilled red wine. But while the idea of cooling red wine has gained some traction in recent years, some experts remain opposed to the practice.
Craft Beer Boom Continues
If the first half is any indication, 2012 is shaping up to be a good year for America's small and independent craft brewers. Numbers released by trade group The Brewers Association show that dollar sales were up 14% in the first half of this year.
Drought’s Affect on U.S. Wine: Higher Quality, Lower Quantity
The wine harvest from the drought-hit areas of the U.S. is expected to be smaller and earlier this year. But winemakers say that the high heat and lack of rain should result in higher-quality production.
Creative Industry Promotions – Part III
William Grant & Sons, St-Germain, Southern Comfort, Heineken and Alliance Beverage add to our growing list of brands who are experimenting with innovative ways to appeal to customers and promote their brands. From golf events to cocktail competitions, here are some more examples of creative promotions happening within the industry.
Mark Bodi’s Controversial Tenure with NHLC Ends
Bodi resigned following years of pressure from the NH governor's office and Attorney General. Following his departure, several scandals have been reported by the NH media. Bodi also resigned from his newly-appointed position as Chairman of the NABCA.
Washington’s Loss is Oregon’s Gain
Liquor sales in Oregon have risen steeply since Washington state passed its law privatizing the sale of beverage alcohol off-premise. The assumption is that many Washington residents, upset with increased taxes, are traveling across the border into Oregon's control stores to purchase spirits.
Creative Industry Promotions – Part II
More of what beverage alcohol brands are working on to attract consumer attention, increase brand recognition and drive sales in a competitive marketplace.
Olympics Fever Hits the Wine Business
The International Olympic Committee commissioned an official Olympics wine for this year's games, which will be available at a number of olympic venues throughout England during the event.
Creative Industry Promotions – Part I
Heineken, Grand Marnier, Bombay Sapphire, Southern Comfort and DonQ have launched new advertising and marketing campaigns in recent months that go beyond traditional advertising and promotions. From event sponsorships to immersive websites, here's a rundown of what they've been creating for consumers.
