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Spotlight Q&A: History and Heritage

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Recently I spoke to Mike Keyes, the North American Region president at Brown-Forman who’s been with the company for 24 years. We talked about Brown-Forman’s tradition of whiskey-making, its recent infrastructure investments and what...

Trip Report: Visiting Serralles in Ponce

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Earlier this year, I traveled to Puerto Rico to meet with sixth-generation rum maker Roberto Serrallés, vice president of business development at Destilería Serrallés. We met at the company’s rum distillery in Ponce, located...

Newcastle Introduces Scotch Ale

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WHITE PLAINS, NY – For centuries, the United Kingdom has stood for togetherness, collaboration and union. After all, making the whole better than its parts is a specialty of the British. Take some of...

Barenjager Honors Top Beardsmen

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Bärenjäger Honey Liqueur was an official sponsor of the 2014 Just for Men World Beard and Moustache Championships held in Portland, Oregon on Oct. 25. Held at Keller Auditorium in downtown Portland, hundreds of the...

Kahlua Teams With A Beautiful Mess

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Elsie Larson and Emma Chapman of A Beautiful Mess offer holiday entertaining tips in partnership with Kahlua. From the press release:   New York, NY -- Kahlúa, the classic rum and coffee liqueur, has joined orces...

Space-Aged Whisky Returned to Earth

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Ardbeg presented a night of Whisky Exploration on Oct. 23 at The Intrepid Sea, Air & Space Museum in New York City as NanoRacks Managing Director Jeffrey Manber officially returned vials of Ardbeg whisky...

That’s Amari: Campari America Adds Three Italian Brands

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Tapping into the growing popularity of bitter Italian spirits in the U.S., San Francisco-based Campari America has added Averna, Braulio and Cinzano 1757 to its portfolio. Gruppo Campari, an affiliate of parent company Davide...

M.S. Walker Brands Win at World Spirits Competition

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The winners include West Cork 10 Year Single Malt, St. Elder Natural Elderflower Liqueur, and Grand Macnish Black Edition. From the press release:   Geneva, Switzerland – December 15, 2014 Once again the finest beverage products in...

He Made the Cut – Now He’s On the Hudson Team

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I recently had lunch in Manhattan with Han Shan, Hudson Whiskey’s brand ambassador. He won his position with the distiller through a contest called “Making the Cut,” which sought candidates for the job who...

Strongbow Rolls Out ‘Cider at its Bestest’ Program

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Strongbow Hard Cider recently announced details of its Cider at its Bestest program, a fully integrated retail and on-premise promotion. It will include digital media, in-store displays and signage, shopper offers and brand engagement across social media...

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