Spotlight QA with Thatchers Cider
The family apple tree is branching out across the pond. Martin Thatcher has overseen the continued success of Thatchers in England as a fourth-generation cider maker (the company was founded in Somerset, England in...
Spotlight QA: Diageo North American Whiskey
I recently spoke to Yvonne Briese, Diageo’s VP of Marketing for North American Whisky (NAW). From Crown Royal to Piehole to Orphan Barrel, the company’s brands appeal to a wide variety of consumers and...
J. Lohr’s Pinot on the Patio
J. Lohr Vineyards & Wines announced a new sweepstakes running through June 21, inviting entrants to vote daily on photographs showcasing Pinot on the Patio moments. From the press release:
San Jose, CA – May...
Patron Dives Into Virtual Reality
The "Art of Patron" experience is designed to allow consumers to visit the company's distillery without leaving their home city. Using Oculus technology, the new virtual reality tour takes users on a journey through...
Spotlight QA: Avion Tequila
I recently spoke with Ken Austin, the founder of Tequila Avión, who created the brand after seeing what he called an opportunity in the super-premium tequila market. Austin’s spirit-industry career highlights include time at...
Spotlight Q&A: A Crafted Cocktail Component
Barrow’s Intense Ginger Liqueur was a hobby before becoming a company. For years, co-owner Josh Morton made liqueurs for dinner parties, before launching the product in 2013 at the urging of friends.
A spicy cocktail...
Spotlight Q&A: Celebrating Heritage and History
Wente Vineyards is the oldest family-owned winery in California, with more than 132 years of history behind the brand. I recently spoke to Carolyn Wente, a fourth-generation winemaker who joined the family business in...
