FYI

'Waste not, want not.' Or so goes the mindset at the newly renovated distillery for Bacardi-owned Bombay Sapphire gin, which runs on sustainability. Laverstoke Mill, in the England countryside, produces slightly less than a ton of spent botanicals from one day's...

There are two things I’m really passionate about: 1) Helping people reach their potential 2) The Chicago CUBS! Recently, I was reading a story about how the Chicago Cub’s legendary President Theo Epstein has shifted the way...

The company that makes Palcohol — powered, flavored alcohol — received federal approval yesterday to sell their product. The decision is a significant step forward for Palcohol, which has been authorized, and then later denied approval, last...

Phillips Distilling Company has launched #HOUSEofUV, a multifaceted campaign intended to give UV Vodka a voice and place to engage with its core consumer, the Legal Drinking Age (LDA) millennial. The campaign is designed to align with the LDA millennial’s lifestyle. It...

Diageo has announced a global commitment to provide consumers with alcohol content and nutrition information per typical serve. This is a first for any alcohol company, according to a press release. The intention is to provide this info through...

Sky Ranch Foundation and Sky Ranch for Boys recently awarded a $25,000 grant to support Pacific Lodge Youth Services, and another $40,000 to Boys’ and Girls’ Towns of Italy. Both organizations share Sky Ranch Foundation's objective to help...

Ultimate Spirits Challenge, a global standard for spirits competitions, announced today the winners and full results for the 2015 Challenge. Now in its sixth year, Ultimate Spirits Challenge celebrates 33 Chairman Trophy winners, the highest award, along...

 The New Hampshire Liquor Commission and Brown-Forman want you to live free, and host responsibly. In a first-of-its-kind partnership (according to a press release), the commission and company have created Live Free and Host Responsibly, an educational/informational campaign for consumers and...

Bacardi has found its bourbon. Bacardi Limited, the largest privately held spirits company in the world, has expanded its portfolio of spirits with the acquisition of Louisville-based Angel’s Share Brands, its subsidiary, Louisville Distilling Co., and its Angel's...

1800 Tequila has announced the next stage of its “Enough Said” campaign. The video series “Enough Said Episodes” will feature Ray Liotta and Michael K. Williams reminiscing on personal stories of struggle, toughness and triumph. "Through separate narratives, each man expands on the values inherent to the 1800 drinker,"...