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TAKING THE LONG VIEW
Utah's Ken Wynn, soon to be the first person to serve a second term as NABCA's president, has a perspective built from years of experience.
RUM APPEAL
New flavored rums and distinctive superpremiums are taking rum to the next level.
THE SPIRIT OF MEXIO
Driven by the continuing popularity of the Margarita and an expanding selection of superpremium products, tequila sales keep rising.
RUM ON A ROLL
The category keeps growing with infusions of superpremium products and new flavors.
PROFITING FROM PREPARED COCKTAILS
The pre-mixed cocktail segment is growing into one of the top performers in the beverage alcohol industry.
STIRRING UP VODKA
As the American consumer becomes increasingly savvy, vodka responds with products that offer upscale imagery and value.
THE APPEAL OF GIN
Gin brands are taking a lesson from their kindred spirits, tequila and vodka, and are stressing the importance of their individual history and quality.
FLAVOR MANIA
Accenting a rainbow of fruit flavors, shooters and schnapps appeal to a wide spectrum of consumer tastes.
GROWTH BRANDS
Adams Business Media Research identifies the fastest-growing brands of wine and spirits in the beverage alcohol industry.
FACING THE MILLENNIUM, PART II
Control state officials discuss issues relevant to the control system in the coming years.
