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New Product: Siempre Tequila

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Siempre Tequila is a growing brand looking for continued expansion. It's a 100% blue weber agave produced in Mexico’s tequila heartland of Jalisco, blending Lowland and Highland agaves. The distillery is in the Lowland town...

What’s Hot in Tequila and Mezcal in 2020

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Tequila and mezcal remain red hot. Both spirits tap into numerous trends that should keep the categories very much on the minds of consumers in 2020. Recent growth has been impressive. In 2018, tequila sales...

7 Emerging Mezcals and Tequilas

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The increasing popularity of craft tequila has helped fuel the mezcal movement. Below we look at seven mezcal/tequila brands on the rise. 1) Mezcal El Silencio Launched in 2014, this brand has grown thanks to a...

What is Craft Tequila in 2019?

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What is craft tequila? Craft is a term tossed about by marketers, producers and consumers, but there are no laws regulating its use for beverage alcohol, and no real consensus as to what craft actually...

4 Quick Facts About Craft Tequila

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Sales remain sunny for tequila. The category grew 5% last year in the U.S., with the big premium brands leading the charge. Luxury brands are also booming. U.S. consumers are thirsty for craft tequila, and...

Why Tequila Has a Bright Future

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Tequila producers today have an enviable luxury problem: making sure there is enough of the classic Mexican spirit to go around. Maintaining a steady supply during a time of unprecedented growth has been an important...

What’s The Difference: Tequila, Mezcal, Bacanora, Raicilla, Sotol

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A wide range of spirits can be distilled from agaves. Here's a quick rundown of that spectrum and a look at what defines each different category of agave spirits: Mezcal Mezcal is the over-arching category of Mexican spirits fermented and distilled from...

Why Aged Tequila Has Captured Consumers’ Attention

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Until late in the 20th century, tequila was almost always crystal clear or pale gold, with the hue coming from brief aging or allowed additives. Those tequilas, generally mixtos rather than the 100 percent...

Alacran XA Tequila

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Alacran Tequila has announced their newest product, Alacran XA, an extra añejo tequila. Alacran XA uses 100% Weber Blue agave from 7-10 years old, harvested in the highlands of Los Altos in Jalisco. It is matured for 40...

The Craft of Tequila: How Artisanal Techniques Have Lifted The Category

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At a time when tequila sales are booming both in the U.S. and internationally, and a flood of new brands continue to appear at retailers’ doors, it’s difficult to assemble a price assortment that...

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